Bajaj Finance launches public awareness initiative ‘Har Time EMI On Time’

Bajaj Finance has launched its public awareness initiative ‘Har Time EMI On Time’, a digital campaign to drive awareness around the need and benefits of adopting good financial habits for a healthy financial future.

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The campaign seeks to educate the public at large about the benefits of paying their monthly loan EMIs on time and the negative side effects of missing their loan payments on their overall financial health in the long run. The campaign also focuses on the importance of adopting a disciplined habit of ensuring to adhere to payment commitments in order to enjoy the benefits of various financial offerings available in the market.

Bajaj Finance, the lending company of Bajaj Finserv group, is one of the most diversified NBFCs in the Indian market catering to more than 40 million customers across the country.

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